If you have an internet-connected device, it’s a blog. Well, almost. The vast majority of blogs are websites, but that doesn’t mean your blog isn’t a part of your online identity. You set your own hours and schedule your posts, so to speak.
Your blog can be an online community space where you interact with followers, or it can be a place where you share content for the sheer joy of it. You decide! But there is work involved in starting a blog, too. Even if you don’t necessarily want to see consistent updates every minute of every day (and even if blogging is not necessarily something you think about regularly), creating an account, setting up a site, and keeping things updated take time and dedication.
Set a goal, set a deadline
Blogging can seem like a dream come true and it totally is! But before you can even think about writing a single blog post, you have to first set a goal. This may be the most important step in all of blogging. If you don’t have a goal, then how can you even start? Research shows that people who set goals are more likely to achieve them. So, by all means, get writing. But make your goal clear: make it specific.
Get a blogger account
If you’re not yet a blogger, you’re in a good position to get a blogger account. If you’re using an online platform, Google’s Blogger service is a good place to start. Once you have an account, sign up for various blogger services. Not only will these give you access to tons of great tools, but they’ll also help you track your unique visitor demographics, which you can then use to optimize your content for maximum success.
Pick a theme
You can set up your blog to cater to any topic you choose. The sky’s the limit! You could write about your favorite food, travel destinations, or the latest fashion trends. There are literally thousands of topics you can write about: just pick something you’d really like to write about.
Set up a website
Once you’ve chosen a theme and set up your blog (and even before you publish a single blog post), the next step is to set up a website. Your blog is literally just a piece of content. The website is where you store all of your content and interact with your readers.
Choose an appropriate platform for your blog
There are thousands of blog platforms out there, and the number of blog topics is almost as wide. Google has more than 1,300 ranking factors associated with it, and it’s easy to find a platform with a low number of factors but high “value” for your blog. There are essentially three types of blog platforms: self-hosted, hosted, and third-party.
Blogging can be an incredible way to connect with your readers and grow your online presence. But don’t just dive in headfirst. Here are a few things to keep in mind as you begin your blogging journey. Research shows that people who set goals are more likely to achieve them.